Swedish cosmetics company Oriflame
has opened its new research and
development centre at Bray Business Park in Co Wicklow. The
€2.4m investment is being supported by IDA Ireland.
First opened in 2000 employing 28 scientists, the R&D centre
was orginally planned to employ a total of 50. This has grown over the
years to 92 scientists and the company further plans to expand this
number to 127 over the next five years.
The new facility will be the company's Cosmetics Centre of excellence
for product research and development and includes regulatory affairs
and product safety.
News
Oriflame has over 40 years experience in producing beauty products,
combining the best natural ingredients with the latest scientific
research. Our accumulated knowledge and experience has been gathered
into one dedicated Research & Development team which is in two
locations, Dublin, Ireland and Stockholm, Sweden.
All together, our Research & Development function employs over
a hundred scientists and technical experts, covering many scientific
disciplines including formulation science, skin research, clinical
testing, process development, packaging technology, microbiology,
toxicology, environmental science, patent support, and global
regulatory affairs.
In Dublin, the focus is on product development. Our experts develop and
clinically test high performance formulations, while providing
technical support in the areas of regulatory affairs, product safety
and industrialisation. These projects are short to medium term (1 to 3
years), delivering technology and innovative new products into the skin
care, colour, fragrance and personal care categories.
In Stockholm, our experts work on skin research projects aimed at
generating Oriflame’s next unique technologies primarily for
our high value skin care category. These projects are at a
cellular/biological level, and are longer term (3 to 7 years).
2009-New Centre in Bray
Swedish cosmetics company Oriflame
has opened its new research and
development centre at Bray Business Park in Co Wicklow. The
€2.4m investment is being supported by IDA Ireland.
First opened in 2000 employing 28 scientists, the R&D centre
was orginally planned to employ a total of 50. This has grown over the
years to 92 scientists and the company further plans to expand this
number to 127 over the next five years.
The new facility will be the company's Cosmetics Centre of excellence
for product research and development and includes regulatory affairs
and product safety.
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Tri-peptide Complex
Direct
sales agent Oriflame has created an anti-aging skin care line that
targets the lucrative baby boomer generation, whilst also capitilising
on the growing trend amongst manufacturers using ingredients to plump
natural levels of collagen within the skin.
Oriflame created the range using state of the art technology that is a
100 per cent natural Tri-peptide complex, said to boost the skin's
collagen production, which in turn helps to eliminate facial wrinkles.
"Ecollagen is fundamentally different from competition since it has
been developed around a unique 100% natural based technology that is
proven to boost skin's own natural collagen production", Van de Velde
continued.
Collagen boosting techniques have arisen as a key market trend within
the anti-aging market, with consumers striving to achieve the best
results possible from skin care treatments, instead of using more
drastic plastic surgery methods to hide signs of aging.
In order to cover all bases the company created the Tri-peptide complex
using three natural peptides that are incorporated in the three
products within the Ecollagen range. ©